The single biggest reason why startups succeed - Bill Gross
Despite a copious amount of enthusiasm, painstaking planning and maybe even a gold mine of an idea, most startups fail. Bill Gross, CEO of Idealab – a business incubator based in Pasadena, riddled with this hair-pulling frustration that he sees in most of the soon-to-be-founders that he meets, decided to get to the bottom of things.
Bill Gross has founded a lot of startups, and incubated many others — and he got curious about why some succeeded and others failed. So he gathered data from hundreds of companies, his own and other people’s, and ranked each company on five key factors. He found one factor that stands out from the others — and surprised even him.